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Sales Training

Buildings from Below
Let us customize a
sales training program
to meet your needs.

Invest in your Future

Selling is hard.

But do we make it harder than it has to be? 

Sales professionals are currently working harder and longer in more complex and complicated selling cycles. Buyers are more informed, more price-conscious, and more challenging to engage, adding to the frustration level of your salesforce. With more technology being utilized and additional process demands on their time, they are selling less, only spending approximately 35.2 % of their time selling.

Guide2Interchange has developed a unique sales approach based on 30 + years of selling experience that can help solve the critical sales issues facing our clients, both large and small. Our approach is not only what differentiates us, but also what makes us successful. We provide a broad range of sales consulting services that get your salesforce thinking about and utilizing sales techniques to achieve success.

Sales Training Strategy 

  • Sales Personality and Identity

  • Discovery - Preparedness and Research

  • Gaining Access - Gatekeeper Strategies

  • Emotional Intelligence

  • Listening Skills

  • Presentation Skills

  • Opening the Call

  • Asking the Right Questions

  • Differentiation

  • Advancing the Sale

  • Objection Handling

  • Closing

Tactical Sales Training


  • Sales Strategy

  • Sales Types, Styles, Characteristics

  • Sales Identity

  • Sales Call Preparedness

  • Sales Standards

  • Reading your Prospect
  • Tonality

  • Language

  • Emotional Intelligence

  • Curious Questioning

  • Communication Styles

  • Effective Communication

  • Objection Handling

  • Listening Skills

  • Follow Up Skills

  • Judgement

  • Awareness

  • Professionalism

  • Building Confidence

  • Dealing with Gatekeepers

  • Presentation Protocol

  • The Right to Advancement

  • Knowing your Audience

  • Saying "No" and still getting the business

  • Asking for the Business

Let us Tailor your Sales Training Program

How We Deliver our Training 

We specialize in creating customized sales training solutions to address your business needs and learning requirements.

Our training sessions are interactive, encouraging participants to discuss current sales scenarios and real account issues. 

Participants leave our training sessions equipped with skills and techniques to improve their sales interactions and performance.

Our delivery methods ...


Onsite at the Customer Location

Business Meeting


Online Workshop

Live Online

Individual or Group Sessions



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